Golf Content Syndication Program & Affiliate Program Designed To Expand Reach Of Unique Digital Platform
Today, Secret Golf introduced both a Golf Content Syndication Program that will allow their award-winning golf content to soon be featured for free on websites within the golf industry. In addition, the company will soon debut their Affiliate Program, which will create a supplemental marketing opportunity to ultimately expand the subscriber base.
“The formation of both the Secret Golf Content Syndication Program and the Affiliate Program are really our next logical steps on where we want to go to broaden our brand globally,” said Vito Palermo, co-founder of Secret Golf. “The roll-out of our PGA/LPGA Player Channels over the last two months have allowed fans to have a direct connection to their favorite players and they have been well received, exceeding our pro-jected numbers. Steve (Elkington) and I have a vision for growing the company within the golf industry and we are excited about these two new initiatives.”
The purpose of the Golf Content Syndication program is to allow other websites to incorporate Secret Golf’s PGA/LPGA Player content along with a playlist that allows media partners to access select player and in-structional videos. The content will be available for free to partner sites. Secret Golf will be able to refresh the content with new video material on a periodic basis.
The Affiliate Program is designed to incentivize potential partners by paying them a commission of 25 per-cent for any new Secret Golf member that is a referral. “I think our content is so strong that we can offer PGA of America and LPGA instructors a way to earn extra money by referring new members to us,” Palermo said.
In addition to the Player Channels, Secret Golf has a vast library of instructional video content that is availa-ble. There are currently eight members of the Secret Golf Team with their own Player Channels on secretgolf.com. 2013 PGA Championship winner Jason Dufner recently joined World Golf Hall of Fame member Jackie Burke, two-time LPGA Tour Player of the Year Stacy Lewis and 1995 PGA Championship winner Elkington on the Secret Golf Team. In addition, PGA Tour professionals Colt Knost, Jason Kokrak and Pat Perez are featured as is former Tour player turned instructor Bradley Hughes of Australia.
Other Player Channels coming soon include Ryan Palmer, a four-time winner on the PGA Tour, Mexico’s Gaby Lopez, a LPGA rookie in 2016, and Jason Gore, the Web.com Tour’s Player of the Year in 2005 and a winner of 12 professional titles overall.
Secret Golf uncovers all aspects of golf, with every video, golf professionals’ contribution and rich library of content providing an opportunity to learn more about the game. Stealth approaches and fervent opinions for improving one’s game and skills are unveiled. Secret Golf delves deeper than any medium before it, to inves-tigate course design and strategy, analyze swing mechanics, and dig into the mental aspect of the game. Wherever audiences are: in front of a television, about on a mobile device or surfing the web, they’ll have immediate access to golfing’s most coveted secrets.
For more information about Secret Golf, please visit www.secretgolf.com or contact Vito Palermo at vito@secretgolf.com.
Contact: Phil Stambaugh
pressroomphil@secretgolf.com
904-610-9261